Type-based logos, also known as logotypes and wordmarks, are a powerful way to define the style of your brand. Creating custom lettering (instead of using a pre-built font) is your opportunity to make something truly unique.
Video: .mp4 (1280x720, 30 fps(r)) | Audio: aac, 44100 Hz, 2ch | Size: 475 MB
Genre: eLearning Video | Duration: 9 lectures (1 hour, 14 mins) | Language: English
Learn Lettering, Hand Lettering, Typography tools, Typographic logos+ Additional Vector Alphabets of Awesome Designs.
Join iconic lettering artist Jon Contino as he shares his process for preparing, designing, and executing iconic graphic labels. Whether it's packaging, t-shirts, or apples, there's a right way to design and illustrate a label — and now you can learn how.
Join iconic lettering artist Jon Contino as he shares his process for preparing, designing, and executing iconic graphic labels. Whether it's packaging, t-shirts, or apples, there's a right way to design and illustrate a label — and now you can learn how.
http://www.domestika.org/en/courses/1039-typography-customization-for-logo-design
Learn the process to modify typographies and give shape to a unique brand identity
There are far more complexities to building an original brand identity than what the general public sees when they look at a logo. Conveying the personality of a brand involves synthesizing many elements into one unique concept and creating a graphic that’s capable of communicating that identity in a single glance. Daniel Barba López has over 8 years of experience in creating brand identities and delivering integral solutions for brands such as VANS and Sony Music, among others.
In this course, Daniel shows you how to create a unique logo by modifying an existing typeface. He teaches every step along the way: from creating the initial sketch to how to digitize and convert them into vectors, to adding the final touches.
3 AI, EPS, JPG | 15,5 MB
MAX | OBJ | FBX | TEX